Blogs

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  • July 14, 2023
Chrysal Americas welcomes Scott Blumenthal as GeneralManager, strengthening their leadership team

Press releaseMiami, July 7th, 2023 Chrysal, a leading brand in the floral industry, is delighted to announce the appointment of Scott Blumenthal as General Manager at Chrysal Americas. With an impressive 35 years of expertise in the cut floral industry, Scott joins Chrysal Americas to lead their team and contribute to the company’s continued success, starting from […]

  • May 22, 2023
Top Website Design Marketing Trends For 2023

With the new year comes new ways to improve your website! And for the floral industry, this means keeping up with all the latest website design trends to create a highly functional, easy-to-use website — one that performs well and looks fantastic at the same time. But, website design is about more than just building […]

  • May 8, 2023
eMerge Americas 2023: Unveiling Innovations

Every year, Sahid Nahim attends the renowned eMerge event held in Miami, which caters to startups. His continued attendance at this event is driven by our company’s mission to help the flower industry innovate, connect, and bloom. We are not associated with eMerge, but we were invited to the event as press to cover the […]

  • May 2, 2023
Royal Flowers Announces Merger with The Elite Flower Group Conglomerate

Royal Flowers, the leading rose grower and distributor, announced today that it has entered into a merger agreement with the largest flower grower conglomerate globally. The merger will allow Royal Flowers to leverage the conglomerate’s global resources and expertise to improve its products, services, and sales through its customers around the world. “This is an […]

  • April 18, 2023
Season Five of Life in Bloom Premieres Across the U.S.

Grand Rapids, MI, April 17, 2023 – “I can hardly believe it’s been five seasons, already,” exclaims J Schwanke, the show’s host and creator. ‘Life in Bloom,’ is seen in the U.S. on public television (PBS) stations nationwide. “Season five of J Schwanke’s Life in Bloom has rolled out three shows already with our early […]

  • April 13, 2023
Floral Industry Professionals Gather To Bring Key Issues To Congress In SAF’s Congressional Action Days

This year marks the Society of American Florists’ (SAF) 43rd annual Congressional Action Days (CAD). Held last March 20 to 21, 2023 in Washington, D.C., this event gave different segments of the floral industry — growers, wholesalers, importers, and retailers — the unique opportunity to meet with their peers and advocate the industry’s most pressing […]

  • April 10, 2023
Corrine Heck Makes Inc.’s 2023 Female Founders List

Inc.’s sixth annual Female Founders list highlights entrepreneurs with world-changing companies Ormond Beach, Florida, April 4, 2023 – Inc. today announced its sixth annual Female Founders list, honoring a bold group of 200 women whose innovations and ideas are shaping the world into a better place. Corrine Heck, CEO & Founder of Details Flowers, is […]

  • April 5, 2023
Streamline Your Proposal Process and Overcome Challenges with Floral Software

As an event florist, one of the most important aspects of your job is creating proposals for clients. A proposal is not just a document, it’s a representation of your brand, creativity, and professionalism. However, creating a proposal is not an easy task. It requires a lot of time, effort, and attention to detail. In […]

  • April 4, 2023
That Flower Feeling thanks Miley Cyrus for being the unofficial ambassador for flowers

As per the lyrics of her now infamous song, Miley doesn’t need anyone to buy her flowers.So instead, That Flower Feeling thanked her with the next best thing: a defiant, Miley-inspired vase. Fallbrook, California — When Miley Cyrus unintentionally captures your brand purpose in a song, there’s only one thing that can be done: thank […]

  • April 3, 2023
A day in the life: A look at my floral process, start to finish

Above All Flowers and New Bloom Solutions has partnered with a great group called “Black Girl Florist,” and our intention is to help support and give minority organizations such as this one a platform to share their stories and good works. We are excited and honored to be working with such great and talented florists […]

  • March 17, 2023
The Bloom Show Covers The 2023 WFFSA’s Floral Distribution Conference

It’s that time of the year again when the entire floral community gears up and comes together for one of 2023’s most anticipated events: the Wholesale Florist and Floral Supplier Association’s (WFFSA) Floral Distribution Conference (FDC). Staying true to its steadfast mission of connecting and bringing insights to the different sectors of the floral industry, […]

  • March 15, 2023
Floral Pros Brought Blooming Energy and Excitement to the Bloom Together After Party

Cross-Segment Floral Industry Connections Brought 250(+) People, the Mayor, and $2,400 for Charity to the Heart of Doral Miami, FL — March 15th, 2023 — The floral industry gathered in Miami to attend WF&FSA’s Floral Distribution Conference, where the theme was ‘The Future in Bloom.’ The goal was to enrich knowledge, drive success, make connections, […]