Blogs

  • January 25, 2023
Above All Flowers and New Bloom Solutions Launch the First Comprehensive Calendar of Events and Conventions to Support the Flower Industry in a collaborative way.

This initiative will enhance collaboration and connection between all key players in the flower industry. Miami, Florida – (January 26, 2023) – Today, Above All Flowers and New Bloom Solutions launched the first known comprehensive collaborative flower industry calendar of events and conventions, with the participation of more than eight different partners who collaborated on […]

Marketing Tips
  • January 16, 2023
How to Market your Floral Industry Website

Websites are the one-stop shop for all of your marketing requirements. If people are not visiting your website, you could be losing out on valuable business.Through extensive research, we have found some of the best flower industries marketing tips for your website. Read below to find out more. Search Engine Optimization (SEO) Put simply, SEO […]

Wizard's Wand August 31st
  • December 29, 2022
The Wizard’s Wand News – December Release

December 29th, 2022 Good day from the Wizard, Happy Holidays! We hope you are having a great time. For this edition, the Wizard has decided to sum up the 2022 Wizard Wand News, starting from the beginning of the year to where we are now! 2021 was an interesting and profitable year for the floral […]

Sales Funnel for Floral Wholesalers and Distributors
  • December 27, 2022
Tips to Improve your “About Us” Section on Your Website

Regarding website design, the “About Us” section is one of the most critical places on your website. This is because it’s where potential customers will find out who you are and what you do. Also, it allows them to learn more about your company and how they can get in touch with you! Here are […]

That Flower Feeling Wins Prestigious Marketing Award
  • December 13, 2022
That Flower Feeling Wins Prestigious Marketing Award

Fallbrook, CA – December 12, 2022 – “That Flower Feeling,” a brand representing the U.S. fresh cut flower and foliage industry, has been awarded a Bronze Award in the “Luxury and Premium Brand” category in the global Epica Awards. Award PageCategory Page In partnership with 180 Amsterdam, the CalFlowers association launched “Flowers. Self-care made easy” […]

Why is Content King in the Flower Industry?
  • December 7, 2022
Why is Content King in the Flower Industry?

“Content is King” was a term used by Bill Gates in 1996 to describe how the internet would become a platform for businesses to make money. It remains true today, and content in the floral industry has become an important marketing tool. Benefits of Having Good and Creative Content Having good and creative content is […]

The Wizard's Wand News - November Release
  • December 1, 2022
The Wizard’s Wand News – November Release

Good day from the Wizard, Happy Holidays! On November 30th, the Dow was up 737 points, the GDP was up 2.9% annually (as of the last quarter’s government revision), and it looked like Black Friday and Cyber Monday sales were strong. 197 million shoppers engaged in spending last weekend. On another note, let’s talk about […]

Highlights from the International Floriculture Trade Fair (IFTF) 2022
  • November 29, 2022
Highlights from the International Floriculture Trade Fair (IFTF) 2022

Last month, I traveled to Holland for the first time in my life. I must say, I was truly impressed by its beauty, history, food like “smoked eel,” and especially its people. There were so many different nationalities and cultures in this one place. Even though it is a big city, the people I met […]

Wizard's Wand August 31st
  • November 2, 2022
The Wizard’s Wand News – October Release

Good day from the Wizard, Inflation, Inflation, InflationInterest rates, Interest rates, Interest ratesElection, Election, Election I know we are all tired of constantly hearing the same things or seeing the same ads on television. We are hearing from many that the fall has been less than stellar for sales. Everyday business has been off, according […]

How to Protect Yourself and Your Business Accounts from Social Media Scammers
  • October 27, 2022
How to Protect Yourself and Your Business Accounts from Social Media Scammers

Now that the flower industry has pretty much caught on to the importance of social media for your business success, it is important to start talking about security and how to protect all of the hard work and investment you have put into building a floral digital community and channel of communication. As we all […]

Fleur-aissance: A Flowers & Fashion Night Out
  • October 14, 2022
Fleur-aissance: A Flowers & Fashion Night Out

Sahid Nahim from New Bloom Solutions is always looking for innovation and a fresh perspective on the floral industry. He found just that at a special charity event celebrating flowers and fashion. Fleur-aissance event was the brainchild of Luz Flora at Royal Flowers. It was in collaboration with ReOrgYou, Inc. and D’Marsh Couture, and all […]

Cryptocurrency in the Floral Industry
  • October 13, 2022
Cryptocurrency in the Floral Industry

Retailers accepting cryptocurrency as a form of payment is not common, but it is increasing. Companies like Overstock and Starbucks are just some of the largest merchants utilizing digital currency as a form of payment. In 2013, one of the biggest flower delivery services, 1-800-FLOWERS, hopped on the trend as part of its customer-centric marketing […]