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Thursd Reveals the Floral Trend Color of the Year 2027: Ocean Pulse Meets Thursd Voltage

The Thursd Floral Trend Color 2027 is a duo: a deep green-blue teal and a warm, sunlit orange that together give the floral industry a palette of calm and energy for 2027.

Thursd, the global floral industry media platform, has revealed its Floral Trend Color of the Year 2027: Ocean Pulse (#12707E) Meets Thursd Voltage (#FF5F3C). The two colors connect nature and technology, people and planet, creativity and purpose. Together they feel like riding the wave to the future.

Ocean Pulse (#12707E) is a deep, breathing green-blue teal, inspired by the changing colors of open water. It brings depth, balance and a sense of connection, and reflects our growing need to feel grounded in nature while moving through a fast and technological world.

Thursd Voltage (#FF5F3C) is a warm, charged sunlit orange with a soft coral undertone. It stands for creativity, courage and the spark that turns an idea into action. Where Ocean Pulse grounds us, Thursd Voltage is the energy that moves us forward.

“These colors were already out there somewhere. Not because someone had named it, but because thousands of people were already feeling it.” – Regine Motmans, Art Director and Floral Connector at Thursd

Listening before naming

Thursd has forecast a Floral Trend Color every year since its beginning. The color is never meant to dictate what to use. It translates the mood of the time into something growers, breeders, florists, designers, and brands can work with and interpret in their own way. The 2027 duo follows Amethyst Glow (2025) and Crimson Nocturne (2026).

Read the full reveal: Thursd Floral Trend Color of the Year 2027

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