Blogs

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  • September 25, 2023
The Wizard’s Wand News – September 2023

The Floral Insight Newsletter—September 25th, 2023 Greetings from the Wizard! Blooming Updates We’re thrilled to announce that Proflora 2023 in Bogota is around the corner, and this excitement has inspired us to release this month’s newsletter a bit early. What’s more, we’re delighted to share that Above All Flowers and New Bloom Solutions recently attended […]

  • September 22, 2023
Fresh Fest 2023: An Unforgettable Floral Journey Hosted by Jet Fresh Flowers

On August 8th, I had the immense privilege of attending the inaugural Fresh Fest 2023, an event that was indeed a groundbreaking experience within the North American flower industry. Organized by the visionary team at Jet Fresh Flowers, this unique affair transcended boundaries and left an indelible mark on attendees. As I stepped through the […]

  • September 20, 2023
Strategic Partnerships: Collaborative Approaches between Growers, Florists, Wholesalers, and Distributors

In the dynamic world of the floral industry, strategic partnerships between growers, florists, wholesalers, and distributors have proven to be game-changers. These collaborations are not only reshaping how flowers reach the market but also elevating product quality, availability, and overall customer satisfaction. In this blog, we’ll delve into the advantages of fostering strong partnerships between […]

  • September 18, 2023
The Bloom Crew: Dutch Flower House Sponsorship Unleashes Floral Artistry in Bloom Crew

In the world of social media, creativity knows no bounds. Platforms like Instagram have become the canvas for artists of all kinds, and the Bloom Crew is no exception. This group of talented influencers, brought together by their passion for floral artistry, recently had the opportunity to collaborate with Dutch Flower House, and the results […]

  • September 12, 2023
Enhancing your online flower business with consulting

The business world is rapidly evolving, and with the rise of the internet, online businesses have become increasingly popular. In particular, the flower industry has experienced significant growth, allowing customers to order beautiful blooms from the comfort of their homes. And to stay ahead in this competitive market, it is a must to continuously adapt […]

  • September 12, 2023
RipeLocker Angels Soar to the Challenge and Provide an Additional $10M Before Venturing out to a Series A Pitch

Seattle, WA, September 11, 2023 – Considering today’s startup climate, the RipeLocker Board and current investor group concluded it was best to postpone a Series A raise until revenue growth over last year could be demonstrated. Confident that 2024 revenue will exceed last year’s, the current investment group, along with some new investors, invested an […]

  • September 12, 2023
“Life in Bloom Viewers can Win Flowers from Ocean Breeze Farms”

Grand Rapids, MI, September 12, 2023 – At the recent CalFlowers meeting, members learned that J Schwanke’s Life in Bloom viewers continue to respond to the show by arranging flowers for themselves. In fact, the constant stream of flower pictures from viewers inspired a new feature for season 5 of the show – titled “Flowers […]

  • September 11, 2023
Royal Van Zanten takes home two main ‘Best in Class’ awards during SAF

Chrysanthemum Bonita Orange and Alstroemeria Florentina Selected Best in Class by American Floral Industry. Bonita Orange, a fresh looking Chrysanthemum has won a blue ribbon as well as the award for ‘Best in Class’. Besides Bonita also Alstroemeria Florentina a large lavender Alstroemeria won a blue ribbon and the title ‘Best in Class’ in the […]

  • September 4, 2023
Above All Flowers & New Bloom Solutions Blossom at Proflora International Flower Show 2023

Above All Flowers and New Bloom Solutions are thrilled to announce our inaugural participation at the esteemed Proflora International Flower Show. This exceptional event is scheduled to take place in Bogotá, Colombia, from October 4th to 6th, 2023. The grand affair will unfold at the Corferias Exhibition Center, playing host to floral connoisseurs, growers, wholesalers, […]

  • August 29, 2023
Press Release: Suntory Flowers Launches “BluOcean” Chrysanthemum in North America

Inquiries:sales@florigene.com Website:www.florigene.com TOKYO, JAPAN, August 14th, 2023: Suntory Flowers, the Japanese renowned pioneer in botanical research and innovation, proudly announces the launch of its stunning creation, the BluOcean Chrysanthemum. This captivating flower, featuring mesmerizing shades of violets and blues, is the result of a groundbreaking collaboration between Suntory Flowers, Suntory Global Innovation Center and the […]

  • August 28, 2023
The Wizard’s Wand News – August 2023

August 31th, 2023 The News behind the News! Greetings from the Wizard! As summer winds down and Labor Day approaches, we’re all keeping our fingers crossed for a more robust fall season ahead. Let’s not dwell on the specifics of summer’s sales slump—what’s more intriguing are the underlying issues at play in our current business […]

  • August 21, 2023
Marketing Strategies for Online Flower Businesses

Nowadays, the internet provides both an opportunity to reach entirely new clients as well as a challenge in how you’ll exactly achieve that. Because at the end of the day, you can be a great florist, floral wholesaler, or other but inexperienced at building an online presence. However, in today’s article, we want to help […]