Project


Fresh-o-Fair [e-commerce]


Fresh-o-Fair, which has more than 30 years of experience in the floral market, provides its customers with the freshest and most beautiful flowers directly from Latin American farms that are socially and environmentally responsible. Over 20 flower farms may be accessed by their customers, and the company is open and honest about the quality of their products to ensure that customers are getting a fair deal.

Understanding the North American floral market, as well as the best methods for promoting and defining messaging for their products, are our primary responsibilities to this client. We helped them by generating brand recognition on their behalf. This was accomplished by linking them to our newsletters, PR publications, and building associations via our network. We also connect them to floral conventions to widen their network.

We also linked them with content writers who might help them establish their brand messaging. We train these writers to ensure that they have a thorough understanding of the North American flower industry. As part of our website consulting services, we worked with them to simplify and improve the usability of their website so that more visitors convert to paying clients. Lastly, we help them interview potential employees to see if they are qualified and a good fit for the job.

TESTIMONIAL

The cooperation with Above All Flowers and New Bloom Solutions has brought us a lot for our business. They have helped us directly and helped us get in touch with the right people to move our business forward.

One of the things we have done is to develop strategies in the area of UX and strengthen our marketing plan.

Thanks to Sahid’s advice, we have found events and opportunities in which we have been able to take advantage of the improved prices.

Thanks to all these changes, we have gained new clients and new opportunities.

— Claudia Muñoz | Head of Marketing

 

Above All Flowers and New Bloom Solutions is here to help you innovate, connect, and bloom within the floral industry. Contact us for more information.