The tech industry in Miami and South Florida is booming. Many local startups, such as Fintech Firm or Softbank, have already reached a billion-dollar status, and the value keeps rising. According to CB Insights, in the first three quarters of 2021, Miami startups raised $2.4 billion, tripling the $811 million they raised in the same […]
There’s no denying the importance of Mother’s Day for the floral industry. It’s the second biggest holiday in floriculture and comes in the right after Valentine’s Day. In fact, it accounts for 26% of all holiday transactions and 24% of the dollar volume earned through the holidays. Additionally, 80% of those buying gifts for Mother’s […]
My recent trip to Maui was a very exciting one. One of the reasons it was so fruitful was that I met up with Carver Wilson and learned more about Maui Floral. His story and the success of his protea business are fascinating, and gave me great insight into Hawaiian floriculture, the rise of proteas, […]
As technology changes, so do website trends. While aspects like easy navigation and accessibility remain important, some trends transform these elements and make them better. With more than 1 billion websites available on the internet and 252,000 new websites created every day, you need to compete for traffic. An outdated website won’t attract visitors and […]
The floral industry is global and spans continents. Flowers follow a strict cold supply chain that ensures freshness and high quality. However, while the floral industry has always been international, it’s now more connected than ever. The internet age has brought most leads, prospects, and engagement online. Therefore, in order to succeed, flower industry websites […]
U.S. Greens Corp is a global distributor of flowers and floral cut greens. The company takes pride in providing fresh flowers and greens, exceeding expectations set by their customers. In addition to providing 100 items from all over the world and its state-of-the-art cooling rooms, U.S. Greens Corp is known for its dedicated sales team […]
Marketing takes a new turn every year, and we see exciting new ways to spread brand awareness, communicate with consumers, and improve the sales funnel. This year is no different as many new marketing trends are set to bloom throughout 2022. Whether it’s to keep up with the ever-increasing competition in the floral industry or […]
For a business to succeed in today’s online world, it’s essential to have a web presence. However, simply having an online presence is no longer enough. It’s critical that businesses can maintain a customer base and hold their own when it comes to competitors. One of the ways businesses in the floral industry can thrive […]
The floral industry is a constantly evolving one. Considering that the industry changes every year, there’s a lot in store for 2022 floral industry colors, styles, and designs. These are going to affect the entire year and impact your business, making it essential to be aware of them. Let’s check out the top floral industry […]
While I’ve been to the San Francisco Flower Market many times before, this time was very different. I’ve always been there as a sales rep, but this time, I felt like I got to know the San Francisco Flower Market on a more personal level. I’ve always been fascinated with its history and progression over […]
If you’re planning on marketing your products or services, it is important to know which strategies to employ. Since marketing trends change often, it’s critical to look at long-term directions instead of just passing fads. Here are some of the social media marketing trends set to boom in 2022. 1. Video Is Key If you’ve […]
Valentine’s Day is the biggest sales opportunity and holiday for the floral industry, and it’s essential to be prepared for it. Since logistics and floral cold chain supply are complex, Valentine’s Day preparations start months before the actual holiday. If you’re a florist or wholesaler who wants to take full advantage of Valentine’s Day and […]