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January 16, 2023

Websites are the one-stop shop for all of your marketing requirements. If people are not visiting your website, you could be losing out on valuable business.Through extensive research, we have found some of the best flower industries marketing tips for your website. Read below to find out more. Search Engine Optimization (SEO) Put simply, SEO […]

January 11, 2023

Details Flowers Software launches an innovative partnership with Stetson University’s Centurion Sales Program to give students hands-on experience of the floral industry and how Details is revolutionizing industry practices. In addition to new Details labs, current partner labs include notable Volusia county businesses including Nascar, Synergy Billing, and Watson Realty. The official Ribbon Cutting Ceremony […]

December 29, 2022

December 29th, 2022 Good day from the Wizard, Happy Holidays! We hope you are having a great time. For this edition, the Wizard has decided to sum up the 2022 Wizard Wand News, starting from the beginning of the year to where we are now! 2021 was an interesting and profitable year for the floral […]

December 27, 2022

Regarding website design, the “About Us” section is one of the most critical places on your website. This is because it’s where potential customers will find out who you are and what you do. Also, it allows them to learn more about your company and how they can get in touch with you! Here are […]

December 13, 2022

Fallbrook, CA – December 12, 2022 – “That Flower Feeling,” a brand representing the U.S. fresh cut flower and foliage industry, has been awarded a Bronze Award in the “Luxury and Premium Brand” category in the global Epica Awards. Award PageCategory Page In partnership with 180 Amsterdam, the CalFlowers association launched “Flowers. Self-care made easy” […]

December 7, 2022

“Content is King” was a term used by Bill Gates in 1996 to describe how the internet would become a platform for businesses to make money. It remains true today, and content in the floral industry has become an important marketing tool. Benefits of Having Good and Creative Content Having good and creative content is […]

December 1, 2022

Good day from the Wizard, Happy Holidays! On November 30th, the Dow was up 737 points, the GDP was up 2.9% annually (as of the last quarter’s government revision), and it looked like Black Friday and Cyber Monday sales were strong. 197 million shoppers engaged in spending last weekend. On another note, let’s talk about […]

November 29, 2022

Last month, I traveled to Holland for the first time in my life. I must say, I was truly impressed by its beauty, history, food like “smoked eel,” and especially its people. There were so many different nationalities and cultures in this one place. Even though it is a big city, the people I met […]

November 2, 2022

Good day from the Wizard, Inflation, Inflation, InflationInterest rates, Interest rates, Interest ratesElection, Election, Election I know we are all tired of constantly hearing the same things or seeing the same ads on television. We are hearing from many that the fall has been less than stellar for sales. Everyday business has been off, according […]

October 27, 2022

Now that the flower industry has pretty much caught on to the importance of social media for your business success, it is important to start talking about security and how to protect all of the hard work and investment you have put into building a floral digital community and channel of communication. As we all […]

October 14, 2022

Sahid Nahim from New Bloom Solutions is always looking for innovation and a fresh perspective on the floral industry. He found just that at a special charity event celebrating flowers and fashion. Fleur-aissance event was the brainchild of Luz Flora at Royal Flowers. It was in collaboration with ReOrgYou, Inc. and D’Marsh Couture, and all […]

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